We make campaign films and social content for your brand. Or we build the AI workflow with your team and train them to run it.
First cuts in days. We reply within 1 hour.
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Google Cloud APACAI Can’t Run a Warung
AI script, storyboards and animatic
Done for you
Campaign films, social content and series, made by us. First cuts in days.
Get content madeBuilt for your team
We set up the workflow with your team and train them to use it. Help your team create more with AI.
Build my team’s workflowTell us what you want to make. The free audit recommends whether we create the content or build the workflow with your team.
Tell us what you need, then choose a time.
Five steps, from the first idea to the last cutdown. People direct every one.
From a short brief, we write the script and the shot list, and draw the storyboards.
Google Cloud APAC’s “AI Can’t Run a Warung”: the four frames are the originals.
Prompt
Script, version 1
Super: AI can’t run a warung.
Shot list
| Shot | Size | Action |
|---|---|---|
| 2 | Wide | The hen on the counter |
| 3-2 | Medium | The fan, the cyclist |
| 4 | Close-up | The hen at the rice |
| 6-1 | Insert | The hen by the terminal |
Characters and locations are designed as sheets and approved before the shoot.
The lead and the rail yard for MAGEKIND.
Prompt
Previs means planning and visualising the shots before production. Every shot is blocked first, then made to the plan.
MAGEKIND in Blender, and the AI animatic for Google Cloud APAC.
A real performance, filmed simply, becomes the character in an AI-built world.
OLOG the Troll: a plain room, then the finished forest.
Post at scale means creating the versions needed for each channel. One master becomes every version: reframed, upscaled, translated and captioned.
Wells The One, delivered in English and Mandarin, 16:9 and 1:1.
Voice-over, English to Mandarin
00:17,500 → 00:20,000 comes with six different temperature selections 00:20,000 → 00:23,000 suitable for all types of beverages. 00:23,000 → 00:25,000 Wells The One.
Short films and series we write, cast and make ourselves. Each one shows one step of our generative AI pipeline at work.
Sitcom, episode 1 Performance to picture
One performer, one camera, a sofa at home. The finished shot is the same take, placed in an apartment we designed as a set sheet. Watch the two halves slide, then open side by side. Drag to compare again.
Watch episode 1 , 72 seconds, with captions
Action series Shot plan
A street-level fantasy series. Every shot was blocked in Blender first, with camera, lens and timing set, and the finished shot follows the plan: the teal block on the left is the spell on the right.
Watch the fight , 52 seconds
Olog’s wish, as a brief
What I wantA 500-pound red dragon steak.
What you need to knowFrom Asia. Medium rare.
How I want it backNo salad, only fries.
Short film Concept and script
An AI lesson told as a film. Its script is the brief we ask every client for: what you want, what we need to know, and how you want it back. The troll’s dragon-steak wish is that brief, in three lines.
Watch the film , 66 seconds, with captions
Romantic comedy Cast and world
A romantic comedy at a school for wizards. The lead was designed once as a character sheet: front, back and face. Every scene after that, from the potions class to the final note, is cast from that one sheet.
Watch the film , 72 seconds, with captionsFour services. The free audit recommends which one fits.
AI Production
Typical timelineFirst cuts in days. Final delivery: most films land in 2 to 3 weeks.
Made for OCBC, Google Cloud APAC, Shake Shack and Swisse.
Talk to usMonthly content
Typical timelineMonthly. First cuts in days; final delivery follows the monthly plan.
Talk to usEmbedded Agency Our flagship
Our team works inside yours. Your people stay; what they can make grows.
Typical timelineSet up in 3 to 4 weeks, then monthly.
Talk to usTeam workshops
Typical timelineA half day, a full day, or 4 to 6 weeks.
Talk to usClips from our classes and tutorials, taught from the same process we use on client work.
The classThe AI driver’s license. Play, 74 seconds, captions in the picture.
How it’s doneA sitcom, shot alone on a sofa. Play, 155 seconds, captions in the picture.
What we teach fromAI Roommates, episode 1. Play, 72 seconds, with captions.
TutorialClaude Code mods. Play, 79 seconds, captions in the picture.
SeriesCooked or Cracked. Play, 132 seconds, captions in the picture.
SeriesDesigned by Claude. Play, 60 seconds, captions in the picture.
The free audit recommends which one fits.
You tell us what you want to make. We agree the script, characters and shot plan with you before production.
Book a free auditWe make the film or content through our generative AI pipeline. First cuts in days.
Final files in the formats you need. Most campaign films finish in 2 to 3 weeks.
We learn what your team makes today, and what it needs to make.
We build the workflow with your team, on our generative AI pipeline.
We train your team to run it, so they create more with AI.
We make campaign films, social content and series. We also set up the same workflow with your team and train them to run it.
The production. Campaign films, social content and episodic series, from script to final cut. Real performers, with the world built around them.
Your sign-off. You approve the character sheets and the shot plan (previs) before anything is final, the way you sign off a storyboard.
Help your team create more with AI.
We set up the workflow and train your team to use it.
See the Embedded AgencyCampaign films and social content for brands you know. Tap any film to watch it.
Anything else, ask us on WhatsApp.
We work two ways. We create campaign films and social content for you, or we build the AI workflow with your team and train them to run it.
We are proficient across a wide range of brands and production needs. Our work spans banking, F&B, consumer goods and tech, from campaign films to social cutdowns and series.
Five steps: concept and script, cast and world (character and location sheets), previs (planning and visualising the shots before production), performance to picture (real performers placed in a built world), and post at scale (creating the versions needed for each channel). People direct and approve every step.
You see first cuts within days of an approved brief. Final delivery depends on the project: most campaign films are finished in two to three weeks.
Content production is scoped per project, to your brief. Workflow setup and training are scoped to your team. The free audit recommends which route fits.
Yes. Team workshops cover our process and generative AI, for leaders and for teams: a half day, a full day, or a programme over 4 to 6 weeks.
You approve the script, the character and location sheets and the shot plan (previs) before production, and you see each stage before the next one starts.
We are based in Singapore and work across APAC. Our campaigns have run in Singapore, Indonesia, Korea, Australia and New Zealand.
Have us create the content or build the workflow with your team.
We reply within 1 hour.
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